Wheel Stylish – the cycle chic fashion show

Wheel Stylish is the pinnacle event of Wellington’s Frocktober.

It’s an event like nothing else:

a full fashion show where the runway is a cycle path.

Gorgeous Wellington women (no professional models!) showcase fabulous local fashion on beautiful bikes. It’s a glamorous and fantastic event –  not to be missed!

Scroll down for coverage of Wheel Stylish 2011 – and see below that the first-ever Wheel Stylish in 2010!

Wheel Stylish 2011: 

fashion goes up a gear!

The worlds of fashion and bicycles came together on Thursday 17th November in Wheel Stylish, a fashion show celebrating the winning combination of stylish clothing, women and bicycles.

Wellington’s iconic Shed 11 hosted the glamorous event, and doors opened at 7pm to a sold-out crowd.

They enjoyed delicious sustainable nibbles and drinks by Logan Brown, Momo, Grove Mill and Teza before the fashion show kicked off.

Wheel Stylish featured great Wellington fashion houses Starfish, SWonderful, Kowtow, Missy’s Room,

Grace in Missy's Room

Kilt, Ziggurat and Emma. Their designs were modelled by gorgeous Wellington women who took to the runway on beautiful bikes by Mamachari, Giant, Phillips, Raleigh, Specialized, and Pashley.

Wheel Stylish moved to the Northern Soul music of The Souled Out Collective, and the crowd was wowed by breathtaking breakdance from the Top Secret Crew in the intermission. Threading all this together were the dulcet tones of the Wheel Stylish MC, the glamorous Holly Ewens (a.k.a Betty Grey of Rosy Tin Teacaddy).

Laura in SWonderful

Wellington Frocks On Bikes crew Leah Murphy, Christina Bellis and Isabella Cawthorn – with event manager Claire Pascoe – are “absolutely frockin’ delighted” with the sold-out event.

“It’s just another sign that Wellingtonians – and smart people around New Zealand – are realising they too can enjoy the win-wins of getting around on a bike.”

The crew send heartfelt thanks to all those who made Wheel Stylish 2011 possible.  We have still photos and video below!

See here for photos by Dominika Zielinska of Wheel Stylish 2011

And here…Wheel Stylish 2011 video – by Little Fighters

Wheel Stylish 2010: a visual feast! 

The fashion was the heart of the show: the finest of Wellington’s thriving fashion industry.

De Nada, Starfish, Voon, KowTow, Emma Collections, and iconic vintage boutique Hunters & Collectors.

They love what Frocks On Bikes is about: that “cycle wear” is anything in your wardrobe – or that you want in your wardrobe!

Mamachari Cycles and R&R Sportprovided beautiful bikes – unique restored Japanese secondhand machines and the brand-new equivalent with all mod cons – the TrailGlide.


Frockers flocking to Wheel Stylish

The finale parade on the Wheel Stylish runway

Sign-out interview from media monkey


Click here for photos!

Wheel Stylish: rehearsal and preparation – photos by Dominika Zielinska
Wheel Stylish: the show! photos by Dominika Zielinska

Frocks On Bikes is eternally grateful to…

the Max Foundation for their generous support

the awesome Pivotal Print for their superb printing

the Sustainability Trust (incl. Curtain Bank) for so much

♥ The BNZ for use of their beautiful new building

Hazel Davies and Megan Salole for gorgeous poster design

Lisa Tomlins for her MC magnificence

♥ Ana Cuisine for delicious sustainable catering

Grove Mill Wines for sophisticated sustainable wine

♥ Teza for their divine iced teas

Dominika Zielinska and Andy Morley-Hall for their superb photography

♥ Our awesome volunteers – especially Helen, David, Gert & Karen

Totally Frocked Costume Hire for clothes racks

You helped us make Wellington Wheel Stylish!

2 thoughts on “Wheel Stylish – the cycle chic fashion show

  1. Pingback: Meet Alana Joe: she’s being the change she wants to see. : Cycling in Wellington

  2. Pingback: Ride your bike to work on Wednesday : Cycling in Wellington

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